Fanclub Press Release

SONY SIGNATURES INTRODUCES THE OFFICIAL FANCLUB AND WEBSITE FOR LEGENDARY ROCK BAND KISS

KISSONLINE to feature exclusive news, photos and backstage reports, streaming audio and video, live chats and e-commerce trading post for collectible merchandise.

SAN FRANCISCO, CA. April 13, 1999. Sony Signatures announced that it will today launch the official KISS Fan Club and Web Site at www.KISSONLINE.com. KISSONLINE will be the official Fan Club for the band, whose tens of thousands of fans worldwide have been looking for an official Fan Club since the original KISS Army Fan Club disbanded. Sony Signatures, the company that holds the licensing and merchandising rights for KISS, developed the Fan Club out of a previous effort to provide internet service to fans via KISSONLINE.net.

We found that KISS fans worldwide would be better served by an international Fan Club and official web site, rather than just an internet service, said Mike Brandvold, KISSONLINE webmaster for Sony Signatures. Sony Signatures goal is to provide fans with a high-quality product that best serves their needs. By transforming KISSONLINE, we are breaking new ground for the band as well as for fans, offering much more than we were previously able to.

The KISSONLINE.com web site is open to Guests as well as Members. A portion of the site?s content can be accessed without membership. In addition, if Guests register and complete the KISSONLINE profile, the first 30 days of membership will be free and those Guests will be able to join a number of KISS specific mailing lists for other news and information. KISSONLINE operates on a monthly membership of $4.95 or an annual membership of $48.00. The fans will also have the opportunity to receive free KISS merchandise after becoming Members. The web site and Fan Club will be the most reliable and trusted source for up-to-date news about KISS.

KISSONLINE will also provide exclusive content in the form of: exclusive photos, videos and audio reports, photos and reports from backstage, photo shoots and video shoots. The KISSONLINE FAQ is an online encyclopedia of KISS information. The KISSONLINE Chat is open 24-hours, 7-days a week and will feature special guests. The Message Forum will be the place fans return to for a constant exchange of views and opinions about the band and recent show reviews. The official KISSONLINE Trading Post will host buying, selling and trading of KISS collectibles. The KISS Army Depot, found at www.KISSARMYDEPOT.com, is the official online store for a wide range of KISS merchandise and collectibles. Members will always receive a discount of at least 5% on most merchandise orders.

Additionally, KISSONLINE is offering fans many chances to win prizes and KISS merchandise just for joining the Fan Club. Some of the prizes include, opportunities for free concert tickets (where available) in exchange for writing a review of the next KISS show in their area (review will be posted on KISSONLINE). Everyone who signs up for a KISSONLINE membership by June 1, 1999 will be entered into a drawing for a number of one-of-a-kind collectibles prototypes of KISS products available nowhere else, including Alive II Gold Record, Destroyer Gold CD, Rock and Roll All Nite Gold Record, Psycho Circus Framed Foil Magic Effects, Alive Worldwide Black Denim Jacket and Psycho Circus Denim Jacket.

Founded in 1993, Sony Signatures is an industry leader in merchandising, licensing and marketing, representing high-profile concert touring artists, celebrities, the Sony Pictures film and television properties and other entertainment properties. Sony Signatures is headquartered in San Francisco with offices in Los Angeles, London, Paris and Munich.